Google Analytics Beginner to Pro User | Hands-On Exercises | Udemy


Google Analytics Beginner to Pro User | Hands-On Exercises | Udemy
English | Size:
Genre: eLearning

What you’ll learn
Starting from scratch, attain proficiency in Google Analytics for growth marketing
Learn the essential tool to become an analyst, product manager or online marketer
Online Customer Funnel and Google Analytics data model explained visually in detail
10 hands-on practice exercises with demo account structured like mini business use cases
Professional tips from industry veteran who has used and taught Google Analytics for 9 years
Quickly setup Google Analytics for your own website (simple cases)
Access demo account for immediate hands-on learning
Analyze and track online audience, behavior, acquisitions and conversions
Walkthroughs and explanations of the most commonly used reports in the industry
Create custom reports from scratch to export to Excel or share with others
Primer for most important advanced reports including flows and cohort analysis
Analyze smarter with Dimensions, Metrics and Segments
Setup and work with goal tracking in Google Analytics
Basic setup and administration for sole proprietor running an online business
Review of the 35 most important terms and concepts in Google Analytics

Some of the topics that will be covered in this course:

· Create an Account
· Access Demo Account for Practice
· Install Tracking Code
· Types of Users and Different Learning Tracks
· Walkthrough of Concepts for Newbies
· Data Model in Google Analytics
· The Online Customer Funnel
· 35 Terms and Concepts You Must Know
· 5-Step Process for Using Reports
· Navigate and Find the Best Report for Different Situations
· Complete Breakdown of How Reporting Works
· Dive into the Most Commonly Used Reports
· How to Use Advance Reports
· Save, Export, Share and Edit Reports
· Understand and Use Dimensions vs Metrics
· Understand Segments and Best Way to Use Them
· Overview of Dashboards
· Setting Up Simple Goals
· Events vs Tags
· Audience Reporting
· Behavior Reporting
· Acquisitions Reporting
· Conversion Reporting
· Cohort Analysis
· Users Flow
· Ecommerce
· Creating Explorer Custom Reports
· Creating Flat Table Custom Reports
· Custom Email Alerts and Delivery
· Sharing to Others
· Basic administrative tasks

You will also get the following:

Lifetime Access to All Future Updates

Lifetime Access to Q&A with the instructor

A 30 Day “No Questions Asked” Money Back Guarantee!

Who this course is for:
Marketing professional who needs to be proficient with Google Analytics
A data analyst who needs to learn online marketing and Google Analytics
Anyone who has to understand their users to grow an online business
Job interviewers who need a refresher

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