English | Size:
Genre: eLearning
What You Get:
Fast Track’s content is delivered via 5 learning modules that take you through every step of the web design process: from sales calls to offboarding.
MODULE 1
Make the Sale:
The stress-free way to sell your website design services.
You’ll learn:
How to prep for sales calls so they go smoothly
What to say in your sales calls, and how to structure them
How to replace drawn-out proposals with something easier to manage
How to make your client feel supported throughout the sales process
How to set boundaries and expectations before the project starts
How to protect yourself and ensure you get paid for your work
MODULE 2
Plan for Success:
What to plan ahead of time to prevent mistakes and delays.
You’ll learn:
Which questions to ask in your brand questionnaire
How to create and share the project schedule
How to run a kickoff call that sets the tone for your project
How to share your initial thoughts with the client
How to ensure you and the client are on the same page from the beginning
MODULE 3
Build the Website:
Create a high-quality website, without being stuck to your computer every night and weekend.
You’ll learn:
Where to look for inspiration, and how to collect it
How to present your brand kit and handle any feedback
How to turn your client’s info into effective website copy
What tools to use to polish photos and find stock imagery
How to run an effective check-in call
Which final boxes to check so the site works properly
MODULE 4
Deliver the Websites:
Deliver a WOW-worthy final website (because the delivery is just as important as the design.)
You’ll learn:
How to showcase your work in the best possible way
How to prepare and run your final presentation call
How to handle revision requests
How and when to make sure you get paid
How to delight your client and prepare them for launch
MODULE 5
Follow Through:
Wrap up your project and keep your momentum going.
You’ll learn:
What to do after the project is completed
How to support clients post-project (without it consuming your time)
How to use your work as a way to get future clients
How to create a powerful case study
Ways to nurture your client relationships (and stay top-of-mind for future work)
Plus tools to help you implement
In Fast Track, we don’t just learn — we do. I’m giving you all of the tools you need to start building your own process right away.
Website Production Runbook
My detailed “how-to” guide, documenting everything from selling and planning a new website project to building and delivering the client website.
The runbook tells you what to do, how to do it, using which tools and resources, so you can get things done quickly. It includes suggestions for how you can adapt it to fit your own unique business.
Email Swipes
Does writer’s block sometimes get in the way of updating your client? Never feel unsure about what to write again.
My email swipes tell you exactly what to share with your client throughout the project to keep them happy and informed.
Templates
Preparing the documents you need to implement your new process has never been easier, thanks to these templates!
From pricing guides to sales call scripts, brand interviews to website copy, and everything in between, these 15+ templates help you take action as you learn.
Checklists
If you want your business to run like a well-oiled machine, you need to think like a mechanic — and that’s where checklists come in.
These 6+ checklists help you make sure you’re always staying on top of things — from the contract down to the launch call.
Pep Talks
My best tips and advice for working through common client-related stumbling blocks, packaged into bite-sized videos.
Working with clients isn’t always easy. I don’t want you to get stuck or lose business because you aren’t sure how to handle tricky situations, so I’m sharing what I’ve learned from 10+ years of working with demanding clients.
Tech Recommendations
The tech tools that I love, use, and support because they make me a better web designer and business owner, and make me look good in front of my clients.
As a former tech founder and consultant, I can’t resist experimenting with new tools and platforms. I share what I’ve tried and what I continue to use (and why), so you can save time and subscription fees.
Real World Examples
I don’t just talk the talk, I walk the walk. I know how useful it can be to see what you’re learning in practice, which is why I’m sharing examples of my client process in action.
Community Access
Enrolling in Fast Track also gives you access to Cafe Danbee, my private community exclusively for clients and customers.
Inside, you can ask questions, bounce ideas around, and get support as you work through the course. I’m here to help!
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